Classical and Brilliant History of Louis Vuitton

As it's known to all, Louis Vuitton, as one of the most famous brand name of luxuries goods in the world, was established in 1854, and is now affiliated with the group of Moet Hennessy Louis Vuitton in France which is specialized in high-class luxuries goods, such as LV handbags, wallets, purses and any other accessories.

The first job of LV creator Louis Vuitton was to help those upper-class celebrities and aristocrats pack luggage while they were going on a journey. He witnessed the invention of steam trains and the development of steamboat transportation. At the same time, Louis Vuitton deeply felt the difficulty of folding and unfolding vaulted luggage. Consequently, Louis Vuitton creatively made flatheaded leather suitcases and quickly opened his first shop in Paris. Soon, flatheaded leather suitcases became popular and fashionable.  At the very beginning , the leather cases of Louis Vuitton are inlaid with the grey-colored canvas, In 1896, Georges, the son of Louis Vuitton, combining the initials of his father “L&V” with the flower pattern , designed the world renowned  monogram canvas pattern. Consequently, it’s registered brand name “monogram” formally comes into effect from that year.

During world war one, to satisfy then society needs, Louis Vuitton turned to make military used leather cases and collapsible stretchers. After the war, he continued to dedicate himself to the fabrication of travelling luggage. On account of Louis Vuitton’s exquisite craftsmanship of the making leather suitcases, gradually, his fine reputation spreads over the whole European countries and becomes the symbol of exquisite travelling utilities.

Louis Vuitton also highly respects and treasures it’s brand name.  Louis Vuitton is not just named by its initiator, what’s more, it inherits the attitude of “in ever-lasting pursuit of quality” of its creator. Starting from its second generation inheritors, its subsequent inheritors are all dedicated to add new connotations to its brand name. The second generation brings about the international vision and touch for the brand name. The third generation Gaston L. Vuitton also brings about the new image of loving life, valuing creation power and concept for the brand name. So far, there has been six generations who have been working for this brand name. Not only the familial offspring, for every designer and any other staffs who want to work in this familial group, they all have to have a clear understanding of the history of Louis Vuitton. What’s more, they have to comprehend its unique “DNA” and give full play to its unique culture in the process of its work and in the operation of its brand name.

After decades’ years of development, Louis Vuitton has long gained the high reputation and prestige in the fashion industry. Now with its unique designing concept, Louis Vuitton has brought out many world famous LV bags serials, such as Monogram Canvas, Damier Azur, Damier Canvas. So many prominent and outstanding designers are committed to Louis Vuitton’s fashion pursuit and classics inheritance, LV handbags, wallets, purses, shoes and any other accessories will surly have much brighter prospects in both the near and distant future.